Cost - $100 million
Cast - Sandra Bullock (Dr Ryan Stone) - Top Billed
George Clooney (Lieutenant Matt Kowalski) - Top Billed
Ed Harris (Mission Control)
Orto Ignatiuessen (Aningaaq)
Phaldut Sharma (Shariff Dasari)Amy Warren (Captain of Explorer)
Basher Salvage (Captain of International Space Station)
Director - Alfonso Cuaron
Genre - Science fiction thriller
Box Office - $716,392,705
Production Company - Warner Bros./Regency Enterprises
Certificate - 12A
Release Date - November 8th 2013 (UK) October 4th 2013 (US)
Does the cast have audience appeal?
The film has a sense of audience appeal due to having A list stars like Sandra Bullock and George Clooney as the main characters. Sandra Bullock typically is known for acting in romantic comedies like '2 Weeks Notice' or comedies like 'The Heat' therefore the attraction to see Bullock in a more serious role may be a big attraction - she has been complemented on her work on more serious films like 'The Blind Side'. George Clooney being a star in the film again draws in an audience for this film as he has a huge fan-base and people are still willing to see a Clooney movie, this film was incredibly successful proving that star power still exists to an extent, although the films main attraction was the stunning visual effects.
Was this film popular?
The film was incredibly popular with its audiences globally as the film captured the absence of space with the fear of being alone within 91 minutes, the film had stunning visual effects which were used in 80 minutes of the 91 minutes. The movie made over $600+ million profit worldwide and received 7 Oscar wins, making it one of the most successful films of 2013.
What made this film British?
The film was produced by British film producer David Heymen who has been known for producing the Harry Potter films, the film was shot at Shipperton Studios using an entirely British crew of technicians and artists who created the visual effects - they were overseen by British company Framestore. The movie was nominated for 11 BAFTA's and won the Outstanding British Film award.
How was it marketed?
The film relied heavily on 3D which interestingly has been criticised in the past for being 'dead', therefore promoting the 3D version as opposed to the 2D version could have been a gamble. As the movie took the 3D route, it made 3D a selling point for the movie by putting 'Must see in 3D' on their adverts, which combined with the visual effects paid off as the film was a box office success. They took the standard route by using billboard/television advertisements, but also relied on word of mouth in order to get people to go see the movie. The film was marketed as a 'sensory experience' as opposed to just a popcorn movie.
Reviews
The movie received incredibly positive reviews by critics and audiences alike, it received 97% on Rotten Tomatoes and 8.1 on IMDB. Critics often commented on the stunning visual effects and found the film to be an amazing visual experience, which captured the emptiness of space and fear of the unknown.
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